Creating intuitive visual designs, user interfaces (UI), and design elements is essential to emphasize the utility of any product, integrate and evoke users’ motions when interacting with or using the product and its interface. This online course aims to prepare beginners and non-designers to have a critical eye while exploring design theories, tools, and practices. This online course aims to prepare beginners and non-designers to develop a critical eye while exploring design theories, tools, and practices. It brings a design-centric approach to products and teaches the principles of designs from the perspective of a non-designer looking to enhance their skills’ set and collaborate on interactive projects. The course outlines the main principles of design, demonstrates the stages of designs, teaches the best design practices, and provides insights on how to start understanding design through the lenses of designers.

The ever-changing nature of today's organizations and the evolving needs of individuals in response to 21st-century complex challenges call for innovative and human-centered problem-solving approaches. This online course is tailored to support aspiring entrepreneurs and professionals interested in exploring innovation practices within organizations. The course is carefully crafted to provide students with human-centered design research methods and creative problem-solving tools. Its primary goal is to enhance participants' capacity to frame stakeholders' needs, identify opportunities for organizational change, and ultimately generate innovative and viable solutions to address these challenges.

Methodologies and UX Processes:
this course introduces students to the fundamentals of User Experience (UX) design and the processes involved in designing interactive products. It covers the principles, methodologies, and processes of UX design, teaching students to apply human-centered design and design thinking methods to create effective user experiences using empathy at the core. Starting with research, learners engage in heuristic analysis, develop information architecture, generate sitemaps, conduct card-sorting, create personas, map user journeys, draft use cases and scenarios, identify user flows, and delve into wireframing and low-fidelity prototyping.

Web & mobile user experience design: this course empowers students to design user-focused interfaces in a professional format. It covers the core principles and distinctions in designing for web versus designing for mobile. Students learn to identify, focus, and improve interaction design, information architecture, usability, and user journeys. Leveraging an iterative process rooted in human behavior, psychology, mental models, and cognitive science, they acquire the skills to design purposeful and context-aware interfaces.

Evaluating and Optimizing Products and Experiences: This course tackles usability testing and optimization as methods to evaluate and enhance the user experience. With a focus on achieving ease of use, efficiency, effectiveness, and user satisfaction, students learn how to plan, test, and optimize the usability testing for the interface or product at hand. They closely examine all features, interactive components, and visual elements with a representative group of the target audience. They learn the process of determining, analyzing, reporting, and ultimately ensuring an optimal user experience, ensuring that the target users can effortlessly and intuitively engage with the user interfaces.

In this course, students learn the intricacies of UX management and the specific strategies essential for effective project management. Beyond design thinking, they explore how UX strategy influences businesses and explore various methodologies within product development, user experience functions, and organizational models. They learn how to use acquired principles and concepts such as visibility, desirability, findability, constraints, mental models, mapping, and feedback, as effective strategies within organizations and/or projects processes.